Services

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”In content marketing it pays big dividends to know your audience. So we identify your audience segments, then design a plan that targets them with the right messages in the right channels at the right times.” font_container=”tag:h2|text_align:center|color:%23777777|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal” css=”.vc_custom_1559159426025{padding-bottom: 35px !important;}”][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=” NextPath’s full-service solution is as easy as 1-2-3-4!” font_container=”tag:h2|text_align:center|color:%23777777″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][/vc_column][/vc_row][vc_row gap=”15″ equal_height=”yes” css=”.vc_custom_1496755964373{padding-top: 50px !important;padding-bottom: 50px !important;}”][vc_column width=”1/4″][vc_btn title=”1″ style=”classic” shape=”round” color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Content Audit and Assessment” font_container=”tag:h4|font_size:22|text_align:center|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]We start by understanding your brand and value proposition, your competitors and market positioning, your business goals and your customers, donors or members. We’ll research your organization, audit your content across digital platforms and marketing channels, map the Buyer’s Journey and meet with your stakeholders to assess your unique content needs.[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_btn title=”2″ style=”classic” shape=”round” color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Audience Research” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]

 An important part of an effective marketing program is to identify your best customers, donors or members and find prospects who look like them. NextPath will analyze your data, segment your audience into sub-groups with shared characteristics, then identify the best prospects and craft your content strategy and plan accordingly. 

[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_btn title=”3″ style=”classic” shape=”round” color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Content Strategy and Tactical Plan” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Our team of researchers and strategists will develop a content strategy and detailed plan to reach your key audience segments, or personas, and engage them with content to help achieve your business goals – from lead generation and conversion to building your organization’s credibility and reputation through thought leadership.

[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_btn title=”4″ style=”classic” shape=”round” color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Content Creation and Distribution” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]NextPath will craft content to educate and engage your audience, develop compelling offers, overcome sales objections or simply build awareness and trust in your organization, then distribute it to your target audiences through the right marketing channels at the right time.[/vc_column_text][/vc_column][/vc_row][vc_row full_width=”stretch_row” equal_height=”yes” content_placement=”middle” css=”.vc_custom_1497275707375{margin-bottom: -1px !important;padding-top: 50px !important;padding-bottom: 50px !important;background-color: #00c1d0 !important;}”][vc_column][vc_custom_heading text=”If your team simply needs assistance with specific tasks, ask us about our a’ la cart services:
” font_container=”tag:h2|font_size:38|text_align:center|color:%23ffffff|line_height:1″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_btn title=”Contact Us” style=”outline-custom” outline_custom_color=”#ffffff” outline_custom_hover_background=”#ffffff” outline_custom_hover_text=”#00c1d0″ shape=”round” align=”right” link=”url:http%3A%2F%2F2de.4ba.myftpupload.com%2Fcontact%2F|||”][/vc_column][/vc_row][vc_row full_width=”stretch_row_content_no_spaces”][vc_column][vc_separator][/vc_column][/vc_row][vc_row gap=”15″ equal_height=”yes” css=”.vc_custom_1453299367133{padding-bottom: 50px !important;}”][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-compass” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Audience Research” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Whether your goals are lead generation, audience nurturing or increasing spending, NextPath will analyze your data, segment your audience into sub-groups with shared characteristics and identify the most valuable lookalike prospects. [/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-pencil” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Blog and Website Content” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Build audience awareness, interest, engagement and traffic through relevant blog posts and website content updates. [/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-handshake-o” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Brochures, Collaterals and Sales Sheets” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Some of your most valuable content assets are the print and digital brochures, guides and other collateral materials that educate your audience and compel them to take action. Nextpath will also build your sales sheets and sales kits used by your sales executives to grow your business

[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-calendar” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Content Calendar Preparation and Maintenance” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Nextpath will develop and maintain your content calendar and create and distribute the content.[/vc_column_text][/vc_column][/vc_row][vc_row gap=”15″ equal_height=”yes” css=”.vc_custom_1496755964373{padding-top: 50px !important;padding-bottom: 50px !important;}”][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-cogs” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Content Strategy and Tactical Plan” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Our team of researchers and strategists will develop a content strategy and detailed plan to reach your key audience segments and engage them with content to help achieve your business goals – from lead generation and conversion to building your organization’s credibility and reputation with thought leadership.

[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-line-chart” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Database Marketing and Analysis” font_container=”tag:h2|font_size:22|text_align:center” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Your database of customers, donors or members can provide a wealth of information on their characteristics and spending/giving habits and suggest lookalike prospects. We have expertise in data services – from list procurement to data processing to profiling and other types of analysis such as RFM (Recency, Frequency, Monetary) analysis.[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-envelope-open-o” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Direct Mail Campaigns” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]We have expertise in designing direct mailers, direct mail copywriting, print production and managing integrated campaigns involving direct mail, email, telemarketing and other tactics as well as  campaign optimization. Let us version your messaging to promote features and benefits of interest to key audience segments.[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-at” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Email Campaigns” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Nurture your target audience and promote your products, services or causes with regular email and enewsletter campaigns. We can version your communications for key audience groups such as prospects versus customers, customers by industry, employees or shareholders and potential investors.[/vc_column_text][/vc_column][/vc_row][vc_row gap=”15″ equal_height=”yes” css=”.vc_custom_1496755964373{padding-top: 50px !important;padding-bottom: 50px !important;}”][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-list-alt” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”List Research an Procurement” font_container=”tag:h2|font_size:22|text_align:center” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]We have expertise in data services – from list procurement to data processing.[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-newspaper-o” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Newsletters” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Nurture your target audience and promote your products, services or causes with digital or print newsletter campaigns. We can version your communications for key audience groups such as prospects versus customers, employees or shareholders.[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-book” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Prepress and Print Production” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Our team will manage your print production, from creative through prepress and printing whether you need sales brochures, collaterals or direct mail.[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-bullhorn” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Public Relations” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]We work with your marketing team and subject matter experts to secure earned media to build awareness and credibility for your organization or cause.[/vc_column_text][/vc_column][/vc_row][vc_row full_width=”stretch_row_content_no_spaces”][vc_column][vc_separator][/vc_column][/vc_row][vc_row gap=”15″ equal_height=”yes”][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-search” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Search Engine Optimization” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]There are a myriad of factors that can impact how search engines rank your website and whether consumers can find it. Some are visible on the pages of your site. Other factors are behind the scenes. Our SEO specialists will ensure your site is optimized for search engine rankings.[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-thumbs-up” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Social Media Posts” font_container=”tag:h2|font_size:22|text_align:center” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Drive audience engagement and traffic to your website with regular social media posts.

[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon icon_fontawesome=”fa fa-users” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Thought Leadership” font_container=”tag:h2|font_size:22|text_align:center” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]

We work with your subject matter experts to produce articles for publications and other media to build awareness and trust in your organization.

[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_icon type=”entypo” icon_entypo=”entypo-icon entypo-icon-newspaper” color=”white” background_style=”rounded” background_color=”turquoise” size=”lg” align=”center”][vc_custom_heading text=”Whitepapers” font_container=”tag:h2|font_size:22|text_align:center” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Engage and educate your customers, donors and members with in depth white papers, reports, guides or case studies. We can also produce content for annual reports.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”How We Work” font_container=”tag:h2|text_align:center|color:%237a7a7a” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][/vc_column][/vc_row][vc_row][vc_column][vc_icon type=”material” icon_material=”vc-material vc-material-hearing” color=”white” background_style=”rounded” background_color=”turquoise” size=”xl” align=”center”][vc_custom_heading text=”We Listen” font_container=”tag:h2|text_align:center|color:%237c7c7c” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Our work starts with understanding your brand and value proposition, your competitors and market positioning, your business goals and your customers, donors or members. We’ll research your organization, audit your content across marketing channels, map the Buyer’s Journey and schedule an in-depth consultation with your stakeholders in order to assess your content needs.[/vc_column_text][vc_icon icon_fontawesome=”fa fa-user” color=”white” background_style=”rounded” background_color=”turquoise” size=”xl” align=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”We Identify Audience Segments” font_container=”tag:h2|text_align:center|color:%23757575″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_row_inner][vc_column_inner][vc_column_text]

It has never been more important to know your customers and their needs. A recent study by Google and Gartner found that potential customers are increasingly turning to publicly-available information from digital and social media channels to self-diagnose problems and find their own solutions. Buyers complete as much as 70% of the decision-making process independently, without ever interacting with your organization – regardless of the price, the complexity of the product or service – or your incumbency as their supplier.

If the scope of your project includes audience profiling, we’ll request a copy of your customer, donor or membership list, which we will segment into sub-groups based on similar characteristics such as demographics, business industry, size, revenue, geography and spending/giving behavior. This insight will make your sales and marketing efforts more targeted and efficient, determine which marketing channels to use, make your messaging more relevant and enable us to find the best prospects.

[/vc_column_text][/vc_column_inner][/vc_row_inner][/vc_column][/vc_row][vc_row][vc_column][vc_icon icon_fontawesome=”fa fa-cogs” color=”white” background_style=”rounded” background_color=”turquoise” size=”xl” align=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”We Build Your Content Strategy and Plan Based on Your Audience and Your Goals” font_container=”tag:h2|text_align:center|color:%237f7f7f” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Using the audience insights we’ve gained from our assessment, our team of researchers and strategists will develop a content strategy and a detailed plan to reach your key audience segments and help achieve your business goals throughout the Buyer’s Journey – from lead generation and conversion to building your organization’s credibility and reputation with thought leadership.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”We Enrich Your Narrative and Ensure It’s Heard” font_container=”tag:h2|text_align:center|color:%23848484″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][/vc_column][/vc_row][vc_row][vc_column][vc_icon icon_fontawesome=”fa fa-keyboard-o” color=”white” background_style=”rounded” background_color=”turquoise” size=”xl” align=”center”][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]Our lead editor will assign your project to a writer, oversee their work and submit a draft that’s been edited and fact checked for your review within five business days. We’ll make any changes required within two business days. And because we have identified the characteristics of your key audience segments we can create different versions of your content, highlighting features and benefits of specific interest to key sub-groups that drive your revenue, if requested.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_cta h2=”Let’s Collaborate!” shape=”square” color=”black” add_button=”right” btn_title=”Contact Us!” btn_shape=”round” btn_color=”turquoise” btn_size=”lg” btn_link=”url:http%3A%2F%2F2de.4ba.myftpupload.com%2Fcontact%2F|||”]Ready to make your marketing campaigns more targeted and relevant? Ready for better results? Contact us at [email protected], click here  or call us at 770-330-5607 for a NextPath assessment.[/vc_cta][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]

[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”Our Content Services Will Help Your Organization Meet its Goals Throughout the Buyer’s Journey ” font_container=”tag:h2|text_align:center|color:%236d6d6d|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][/vc_column][/vc_row][vc_row gap=”15″ equal_height=”yes” css=”.vc_custom_1496755964373{padding-top: 50px !important;padding-bottom: 50px !important;}”][vc_column width=”1/3″][vc_icon icon_fontawesome=”fa fa-filter” color=”white” background_style=”rounded” background_color=”turquoise” size=”xl” align=”center”][vc_custom_heading text=”Lead Generation” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][/vc_column][vc_column width=”1/3″][vc_icon icon_fontawesome=”fa fa-pagelines” color=”white” background_style=”rounded” background_color=”turquoise” size=”xl” align=”center”][vc_custom_heading text=”Audience Nurturing” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][/vc_column][vc_column width=”1/3″][vc_icon icon_fontawesome=”fa fa-users” color=”white” background_style=”rounded” background_color=”turquoise” size=”xl” align=”center”][vc_custom_heading text=”Thought Leadership” font_container=”tag:h4|font_size:22|text_align:center|color:%233a3a3a|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][/vc_column][/vc_row][vc_row][vc_column][vc_empty_space height=”10px”][/vc_column][/vc_row][vc_row][vc_column][vc_custom_heading text=”What We Do” font_container=”tag:h2|text_align:center|color:%23595959″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_empty_space height=”15px”][/vc_column][/vc_row][vc_row][vc_column width=”1/4″][vc_custom_heading text=”Content Review and Assessment” font_container=”tag:h4|text_align:center” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]

Audience Research

Marketplace Research

Content Audit

Content Strategy and Plan

[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_custom_heading text=”Copywriting and Editing” font_container=”tag:h4|font_size:22|text_align:center|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]

Website copy

Blogs

Newsletters

Email

Whitepapers

Social Media

Sales Sheets and Other Tools 

[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_custom_heading text=”Search Engine Optimization” font_container=”tag:h4|font_size:22|text_align:center|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Google Analytics & Search Console 

Website Traffic Analysis

Keyword Gap Analysis & Planning

Content Audit and Plan

Website Indexability Review

Link Analysis

Title and Metatag Optimization

H1 Optimization

[/vc_column_text][/vc_column][vc_column width=”1/4″][vc_custom_heading text=”Content Management and Distribution” font_container=”tag:h4|font_size:22|text_align:center|line_height:1.2″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]Content Calendar Preparation

Website Content Update

Social Media Posts

Email and e-newsletter

Print production

Direct Mail

Public Relations[/vc_column_text][/vc_column][/vc_row][vc_row el_id=”services”][vc_column][vc_custom_heading text=”More About Nextpath Services” font_container=”tag:h2|text_align:center” google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_btn title=”Learn More” style=”classic” shape=”round” color=”turquoise” size=”lg” align=”center” link=”url:http%3A%2F%2F2de.4ba.myftpupload.com%2Fservices%2F|||”][/vc_column][/vc_row][vc_row full_width=”stretch_row” equal_height=”yes” content_placement=”middle” css=”.vc_custom_1497275707375{margin-bottom: -1px !important;padding-top: 50px !important;padding-bottom: 50px !important;background-color: #00c1d0 !important;}”][vc_column][vc_custom_heading text=”Why NextPath?” font_container=”tag:h2|font_size:38|text_align:left|color:%23ffffff|line_height:1″ google_fonts=”font_family:Montserrat%3Aregular%2C700|font_style:400%20regular%3A400%3Anormal”][vc_column_text]We have deep roots in content creation and distribution and in data-driven, direct response marketing. Our principal, a former financial news journalist, editor and publisher, served as president of The McClatchy Company’s custom content company, HCP/Aboard, and developed branded print and digital content for companies like Marriott International, Hyatt Resort Hotels, American Eagle Airlines and Vonage. She has produced content for hundreds of companies in the healthcare, hospitality, real estate, retail, telecommunications and technology sectors as well as nonprofits and associations. 

Our public relations partner, a former journalist, editor and publisher, spent years at one of the world’s top public relations agencies, Fleishman-Hillard, and has managed communications programs for numerous companies, nonprofits and associations. 

Need help to put your best foot forward in your marketing communications? Contact us today at [email protected],  click here  or call us at 770-330-5607 for a NextPath consultation.

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